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In Part 1, we saw how the Nonpareil name and logo came about. Brand is more than just a logo, however. The following video summarizes my process, expresses other elements of the brand, and shows some of its applications (also featured in the rest of this post).

Business card, front and back


Mailing Label



Desktop Wallpaper

Download 1024 x 768 or 1440 x 900

Promotional Book, front and back
Basically a rework of this book. I changed the colors, type, and logo.

4 Responses to “Self-Branding, Part 2”

  1.  Emilie Says:

    Wow…je suis bouche bée! No words! Tu sais que j’ai regardé toute la vidéo sans me rendre compte qu’elle durait en tout PLUS DE 6 MINUTES!!!


    C’est beeeeeeaaaaaaaaaau amiga! Très beau! Beau challenge, j’aime! Révéler la beauté de Sa création, et Sa beauté et créativité à Lui!
    Tu me bluffes! 🙂

  2.  Emilie Says:

    Oh, et pour la fleur de lys, t’es trop forte! Haha! Je ne savais pas que ça voulait dire tout ça!

  3.  Exercises in Flourishing » Blog Archive » Self-Branding, Part 1 Says:

    […] branding process was far from over, however. See Part 2 for the continuing […]

  4.  Exercises in Flourishing | A Graphic Design Blogfolio » Blog Archive » Calling Cards Says:

    […] may recognize the look and feel from my Nonpareil branding project. I decided to maintain the aesthetic, but simply use my name […]